Zimmer Biomet and Surgical Planning Associates Announce Exclusive Multi-Year Co-Marketing Agreement for HipInsight™ Mixed Reality System for Total Hip Replacement


WARSAW, Ind., September 1, 2022 /PRNewswire/ — Zimmer Biomet Holdings, Inc. (NYSE and SIX: ZBH), a global medical technology leader, today announced an exclusive, multi-year co-marketing agreement with Surgical Planning Associates, Inc. to market HipInsight, the first FDA-approved mixed-reality navigation system for total hip replacement. HipInsight is customized for Zimmer Biomet’s hip implant portfolio and allows surgeons to use Microsoft HoloLens 2 glasses to view a hologram of the patient’s pelvic anatomy projected onto the pelvis during surgery to aid in placement and l alignment of the implant. HipInsight, the latest from OptiVu Mixed Reality Application Portfolio Further Expands ZBEdge’s Capabilities suite of integrated smart, digital and robotic technologies designed to deliver transformative data-driven insights to optimize patient outcomes.

“Adding HipInsight to our mixed reality portfolio advances our commitment to transforming the surgical experience with the latest innovative technologies to help surgeons improve accuracy, achieve better outcomes and optimize efficiency when performing surgery. ‘total hip replacement’, said Nitin Goyal, MD, Director of Science, Technology and Innovation at Zimmer Biomet. “This collaboration enables us to offer surgeons a sophisticated and proven mixed reality-based visualization tool, customized for exclusive use with our hip implant portfolio.”

The HipInsight system provides a detailed 3D surgical plan based on computed tomography (CT) that includes important information for accurate and efficient implant placement, including planned component size, pelvic tilt, leg and shift shift. During surgery, the HipInsight system uses mixed reality glasses and the position of an intelligent recording tool to overlay real-time holograms on the patient’s anatomy so the surgeon can proceed with the surgical plan in direct view.

“We are proud to partner with Zimmer Biomet, a leader in joint replacement surgery, to co-market HipInsight for their portfolio of hip implant systems,” said Stephen B. Murphy, MD, founder of Surgical Planning Associates. “Unlike traditional intraoperative surgical navigation systems that provide information on flat screens out of sight of the surgeon, HipInsight leverages Microsoft HoloLens 2 mixed reality glasses in a truly innovative way to display images and information in the field. of vision of the surgeons in order to favor a precise positioning of the implant. collaboration is the next step in our journey to make mixed reality-based surgical guidance the standard of care in orthopedics. »

For more information on HipInsightvisit www.zimmerbiomet.com/optivu.

About OptiVu mixed reality

OptiVu Mixed Reality merges the real and virtual worlds to provide innovative solutions enabling surgeons and care teams to educate, collaborate and visualize like never before to create richer insights. The platform leverages Microsoft HoloLens 2 to deliver a suite of proprietary software applications using holographic visualizations to support patient education, streamline surgical planning and workflow, and provide on-demand and on-demand remote support. real time.

About Zimmer Biomet

Zimmer Biomet is a global medical technology leader with a comprehensive portfolio designed to maximize mobility and improve health. We seamlessly transform the patient experience through our innovative products and our suite of integrated digital and robotic technologies that leverage data, data analytics and artificial intelligence.

With more than 90 years of trusted leadership and proven expertise, Zimmer Biomet is positioned to provide the highest quality solutions to patients and providers. Our legacy continues to come alive today through our progressive culture of evolution and innovation.

For more information about our product portfolio, operations in over 25 countries, and sales in over 100 countries or to join our team, visit www.zimmerbiomet.com or follow Zimmer Biomet on Twitter at www.twitter.com/zimmerbiomet.

About Surgical Planning Associates

Surgical Planning Associates, Inc. (SPA) is an ISO 13485:2016 certified medical technology company that specializes in developing innovative and cost-effective preoperative planning and navigation solutions for use in joint replacement surgeries. A pioneer in the fields of surgical planning and computer-assisted joint reconstruction, SPA is a private company based in Boston.

Caution Regarding Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, plans, prospects and Zimmer Biomet products. and service offerings, including new product launches and potential clinical successes. These statements are based on management’s current beliefs and expectations and are subject to significant risks, uncertainties and changes in circumstances that could cause actual results to differ materially. For a list and description of some of these risks and uncertainties, see Zimmer Biomet’s periodic reports filed with the United States Securities and Exchange Commission (SEC). These factors should not be construed as exhaustive and should be read in conjunction with other cautionary statements included in Zimmer Biomet’s filings with the SEC. Forward-looking statements speak only as of the date they are made, and Zimmer Biomet disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Readers of this press release are cautioned not to rely on any such forward-looking statements, as there can be no assurance that such forward-looking statements will prove to be accurate. This cautionary statement applies to all forward-looking statements contained in this press release.

Microsoft and HoloLens are registered trademarks of the Microsoft group of companies.




Meredith Weisman

Keri Mattox



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SOURCEZimmer Biomet Holdings, Inc.


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