NOVOSENSE Chooses to Enhance Its Business Planning Capabilities with Blue Yonder | Company


SUZHOU, China and SCOTTSDALE, Arizona–(BUSINESS WIRE)–October 20, 2022–

To improve its supply chain planning capabilities and customer satisfaction, NOVOSENSE Microelectronics, an extremely rugged and reliable analog and mixed-signal integrated circuit (IC) design company, chose to implement the solution. Blue Yonder’s supply planning tool, which is part of Luminate ® Planning.

Since its establishment in 2013, NOVOSENSE has focused on three major initiatives: signal detection, system interconnection and power drive semiconductor products, including sensor, signal chain, isolator, interface, power management, driver IC, etc., which are widely used in automotive, industrial control, information communication and consumer electronics industries . As a pioneer of automotive IC in China, NOVOSENSE has established an automotive management system covering R&D, quality and delivery, as well as massive sourcing to major OEMs and Tier 1.

NOVOSENSE turned to Blue Yonder for a supply chain solution to optimize sourcing, improve customer service levels and improve asset utilization. By implementing the Blue Yonder solution, NOVOSENSE will be able to:

  • Develop a comprehensive supply chain upgrade strategy with the supply planning solution as the core.
  • Produce more accurate, insightful and coordinated plans.
  • Focus on organizational effectiveness to help grow business and increase production.

“NOVOSENSE has always been committed to providing its customers with robust products and reliable services. We have continuously increased our investments in all aspects of the business, including supply chain, R&D, management processes and digitization to improve the quality and efficiency of delivered products,” said Dr. Zhang Long, Director of Strategic Investments and Director of IT Processes. , NOVOSENSE. “Blue Yonder is a global leader in supply chain solutions with a long history of providing services to many of the world’s leading semiconductor companies. I believe that the cooperation with Blue Yonder can further help us to improve the efficiency of our supply chain management process, improve the product quality management system and strengthen the overall competitiveness of enterprises, which which will allow us to better serve our customers.

Blue Yonder’s supply planning solution will provide NOVOSENSE with a holistic and connected view of its supply chain planning processes. NOVOSENSE will be able to balance overall demand fulfillment goals, collaborate on planning scenarios in material shortage situations, and use prescriptive recommendations to make accurate and faster decisions across the manufacturing and distribution network to minimize stock-outs and maximize inventory turns, ultimately improving the customer experience.

“We are excited to become a supply chain solutions provider for NOVOSENSE, which is an outstanding analog and mixed-signal IC design company. NOVOSENSE was looking for a supply chain solutions provider that could not only help their business grow, but also expand their capabilities in the future. Using our Luminate planning, NOVOSENSE can form and execute its supply chain transformation strategy while taking its supply planning capabilities to the next level,” said Antonio Boccalandro, President, APAC, Blue Yonder.

Additional Resources:

About Novosense Microelectronics

NOVOSENSE Microelectronics (NOVOSENSE, SSE code 688052) is an extremely rugged and reliable analog and mixed-signal integrated circuit design company. Since its establishment in 2013, the company has focused on signal detection, system interconnection and power drive, providing complete semiconductor products and solutions such as sensor, signal chain, isolator, interface , power driver and power management, which are widely used in automotive. , industrial control, information communication and consumer electronics markets.

With the mission “Sense & Drive the Future, Build a Green, Smart and Connected World with Semiconductors”, the company is committed to providing chip-level solutions to connect the digital and real worlds.

For more information, visit:

About Blue Yonder

Blue Yonder is the global leader in digital supply chain transformations and omnichannel commerce execution. Our end-to-end cognitive commerce platform empowers retailers, manufacturers, and logistics providers to best meet customer demand, from planning to delivery. With Blue Yonder, you’ll unify your data, supply chain, and retail operations to unlock new business opportunities and drive automation, control, and orchestration to enable more profitable and sustainable business decisions. Blue there – Realize Your Potential™

“Blue Yonder” is a trademark or registered trademark of Blue Yonder Group, Inc. Any trade, product or service name referenced herein using the name “Blue Yonder” is a trademark and/or property of Blue Yonder Group, Inc. All other company and product names may be trademarks, registered trademarks or service marks of the companies with which they are associated.

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CONTACT: Blue Yonder Public Relations Contacts:

Marina Renneke, APR, Director of Corporate Communications

Tel: +1 480-308-3037, [email protected]



SOURCE: Blue Yonder Group, Inc.

Copyright BusinessWire 2022.

PUBLISHED: 10/20/2022 10:00 PM / DISK: 10/20/2022 10:02 PM


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